United States of America Ipsos KnowledgePanel® (KnowledgePanel®)
The KnowledgePanel® aims to collect data on demographics, income, spending behaviour, lifestyle, physical health, and social/political attitudes. It includes a sample of around 60,000 participants from over 50,000 households. It is designed to be representative of the population of the United States of America. Data collection began in 1999, and participants have been continuously recruited. Participants complete regular online surveys.
Study design
Household panel
Number of participants at first data collection
60,000 (participants as of 2021)
Recruitment is ongoing
Age at first data collection
≥ 13 years (participants)
Participant year of birth
Varied (participants)
Participant sex
All
Representative sample at baseline?
The population of the United States of America.
Sample features
Country
Year of first data collection
1999
Primary Institutions
Ipsos
Links
ipsos.com/en-us/solutions/public-affairs/knowledgepanel
pewresearch.org/2021/07/15/state-of-latinos-2021-methodology/
Profile paper DOI
Not available
Funders
Ipsos
Ongoing?
Yes
Data types collected
- Self-report questionnaire – online
- None
- None
- None
Engagement
Keywords
